With the announcement of the new era, how was the city of Shibuya?
It was a noisy Shibuya in the World Cup and Halloween, but even in the new era issue announcement, voices that mixed expectations and unrest with "something that might happen" were noticeable in SNS etc. By the way, I would like to look back on what happened today one day in the city of Shibuya.
About one hour before the announcement, people and media began to gather around the station gradually, and by 11:15, the scale swelled to such an extent that walking was difficult. In particular, the appearance of holding smartphones and digital cameras towards Q-Front was noticeable, and news video and breaking news that flowed in a large street vision attracted attention.
11:40 minutes past the new era "Regumi" announced. However, at the moment of announcement, the area around Shibuya Station was surprisingly quiet, and no crying or noise occurred. Perhaps because there was not enough Internet environment outdoors, there were not many people watching TV broadcasting in real time, probably because the way of transmitting information was random.
It spread from the person who got information from the smartphone at hand saying "It seems to be decided to be a certain demeanor", and after a slight time lag from the announcement, it was a realistic appearance of the scene that it started to be messed up.
Among them, there were people who wrote "Dr." on colored paper that they brought quickly, and raised them high on their heads to inform others.
It wasn't immediately after the announcement that the area around Shibuya Station became noisy, but after an hour or so. As soon as a staff member appears when a major newspaper company distributes extras, a large number of people rushed into a temporary dangerous situation in search of extras to be commemorated. The station police officer immediately intervened, and the on-site distribution was discontinued (after that, the location was changed and distribution was performed).
It is said that there is a temporary panic, such as a rivalry taking place at the time of extracurricular distribution not only in Shibuya, but throughout the country. From now on, major newspapers will wonder if they will do extra-curricular distribution during the Tokyo Olympics.
Today, throughout the city of Shibuya, various events, sampling, and product sales were held quickly in response to the announcement of the new era. Let's look back on the situation based on the news and information uploaded to SNS.
メルカリが、新元号発表にあわせてイベントを渋谷ストリームで開催。書道家の涼風花さんによる「令和」の文字をプリントしたTシャツをその場で作成し、約500枚を配布しました。詳細は後ほどレポート。
— FASHIONSNAP.COM (@fashionsnap) 2019年4月1日
ファッション業界でも新元号アイテムが続々と登場しています >> https://t.co/5jWSBKt7qb# Ordering pic.twitter.com/GogLmLeV2b
# OrderingA T-shirt printed with the letters# SHIBUYA STREAMDistribute in the previous square!https://t.co/Q5dx5wZ7Zo
— The Shibuya Keizai Shimbun (@shibuyakeizai)2019年4月1日
calligrapher# Cool wind flowerVolition by Mr. was also performed.# Extra # Shibuya # Leiwa # Melkari #mercari # New Era #calligraphy # Heisei last @mercari_jp
新元号「令和」Tシャツ。東京都渋谷区で1日午後、メルカリのスタッフたちがイベントでプリントしました。(関)https://t.co/rzwrOXfvbj # Ordering #令和元年 # New Era #新元号発表 # Heisei last pic.twitter.com/JIS949gIev
— 朝日新聞 映像報道部 (@asahi_photo) 2019年4月1日
# OrderingCharacter entered the package# HaichuBut,# SHIBUYA MARKCITYWas distributed at.https://t.co/ad46lNoej1 # Funny printIt was made in 6 hours using the service. The 1000 prepared is gone in about 15 minutes.# Shibuya # Morinaga # Morinaga confectionery # Extra # Leiwa # New Era # Heisei last @ morinaga_angel
— The Shibuya Keizai Shimbun (@shibuyakeizai)2019年4月1日
渋谷で令和ハイチュウもらってきた〜🍇 pic.twitter.com/DLPwi8siKN
— こぅ🥞 (@koh0929) 2019年4月1日
Shibuya 109 now
— TAKARA TOMY (@ takaratomytoys)2019年4月1日
We distribute rearranging ticket which "life game + order sum edition" gets by lottery from 14:00pic.twitter.com/GPzzb9oRUu
Announced earlier! Aim to be a top influencer in "Life Game + Ordered Edition"@takaratomytoys
— Bouncy / bouncy (@ bouncy_news)2019年4月1日
Click here for detailshttps://t.co/z2tAkHkEIx
# Era # New Era #Game of Life # 18 years of peace #REIWA # Thank you Heisei pic.twitter.com/Gbe7LFFiIH
新元号『令和』を身に付けたい!
— 東急ハンズ渋谷店 (@Hands_Shibuya) 2019年4月1日
そんなトレンド最先端のお客さまのために、シルクスクリーン製版機、Tシャツくんのご案内です!
Tシャツくんで製版した『令和』で、令和エコバックや、令和Tシャツなど、お洒落なアイテムをたくさん作ってみませんか?
〈ハンズ渋谷店・6Bフロア〉(のり) pic.twitter.com/vc41OsYbPS
新元号バウムクーヘン 渋谷でひっそり売ってたの買ってみた。 # New Era #バウムクーヘン # Ordering #ユーハイム #中身は同じ pic.twitter.com/q1yGFTbTrr
— おちゃち@バウムクーヘン三昧 (@0chachi) 2019年4月1日
本日4月1日、渋谷の大盛堂書店にて、新元号「令和」缶バッジの販売をスタートしました。
— 星 僚太朗 (@planner_ryotaro) 2019年4月1日
スクランブル交差点すぐです。期間限定ですのでお早めに。 pic.twitter.com/gCUfJYiVSa
Shibuya was a bustling day, but today is only the announcement of the Shingen issue. The actual conversion is May 1st. This year's GW, which will be a 10-day holiday, is expected to be more vibrant in Shibuya.
Editorial department · Fuji Itakashi
Shibuya registrar. In addition to Shibuya of Culture information, seasonal news and topics, it will spell write that feel every day.