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Shibuya of future talks about the KEY PERSON key person

Long interview of [key personnel] to be active mainly in the Shibuya. Place a "Shibuya of appeal" through their words.

As a pioneer existence of the mini theater, cinema rise that has continued to have a significant impact on the Shibuya cultural scene. To YorimitsuHiroshi's maker of its management, unique and with the Shibuya of the city, mini theater and film industry of the status quo, further heard such course to be taken by the Shibuya in the future.
- For many years, for Lai president that has been come staring at the Shibuya, do you think the charm of this town lies in any manner.I think that the interesting place that mix culture is rooted from the old days gathered spontaneous shop. In addition, there is also in the clothes even in the record, is also attractive to attract young people because they align the maniac ones working hard the individual shops. Last summer, there was a thing that I was surprised to see that flocking is young people who came to the neighborhood of Parco Shanghai and from South Korea. In New York, now is not reflected in the cool Japan, seems to Shibuya and Harajuku Among them is particularly reflected in the cool. Since then, Shibuya is not a city that was built in a planned, I think that there is also good that the "marked with feet on the ground." Recent large-scale commercial facility, but it seems that to devise a flow line in the facility, does not feel as fun to walk too much. "Man walking fun town", I think it is not the Shibuya of charm.- Compared to the other areas, the overall trend town of Shibuya, how do you take a look.
Is growing like a "quality of life" in Japanese, also have emerged one after another fine hotel in the other areas. Compared to the climax of the other town, Shibuya is too big topics without any, or would not it there is a possibility that the land subsidence rather. Shibuya is because there has been a small landowner, large-scale development is difficult to proceed. But it can lead to good, not change significantly as a city, we can say that is fraught with danger of being left behind from the other. Recently, another of the city, men also ladies in overwhelming assortment, it is what until something like it is put to a select shop of Aoyama has been an increasing number of commercial facilities such as buy one-stop. In the sense that high commercial premises of the ability to attract customers is going to pull the city will feel the power, but if taken as a whole town, I had a complete in one place, there is a disadvantage that does not flow people in town. That point, Shibuya is migration of people to the city because the shops are scattered in a wide range. I think there where there is Shibuya interesting. However, to migratory shops that dot it is also required energy corresponding also physical strength. Such in the sense, you might still "youth" of the city as needed.

- In the first place Lai president and Shibuya and involvement is, for you will either started from the time.Since Shibuya in college was a station of the transfer, it was playing down often. At the time, because the Western board of record was not only about Yamaha Dogenzaka, or through there, and hundred hotels shop of jazz cafe, or hang out in the coffee shop of Koen-dori "timetable" -. It was drifting Shibuya to things like the smell of culture from that time. I wonder if it is in right now of young people, even in jeans in record if you go to Shibuya not you have been taken over in the form of "something special can get."

- Movie to be screened will do selected with the What criteria do.It is not the criteria of this. And it is caused to satisfy the audience if confident content, does not stick to the genre. So, customer base is different by the work. Most, it was the unexpected is "Muthu". Among the prediction is hard luck, After screenings I think the amazing movie in Nari me, young people as well, was a big hit aunt also who have gathered a lot, such as through the Sugamo (laughs). Then, when the "12 days to Hitler - last moment", was gathered elderly than expected. During the day, but it what was full of elderly, on the night of the times, because it what I mean young people who made a punk dressed gather, it was a success in terms of mix of generation that you are one of the goals.- Since the cinema rise has been established, I think mini theater has been increased one after another in Shibuya. Currently, what is the state of you do?
Shibuya is close mini theater is in a saturated state, but in managerial is a very tough situation, but I'm a person is often that I want to do. This is true also with the Shibuya of assets, but I have a place that looks better than reality in Shibuya. So, I I often work something in the magazine is highly regarded, not least that it is not tied necessarily to the mobilization. In particular there has been no longer evaluated creation. The neighborhood is it just difficult to managerial. Recently, in addition to the evolution of digital equipment, it strengthened the flow of IT-related companies to invest in the movie trying to ensure the content, work the number of Japanese films has been increasing rapidly. Along with it, rather than the movie "work", it's growing trend to be treated as a "commodity". This personally I believe that unfavorable flow. In the cinema rise, with confidence I want to be screened the movie that can be called as "work".

- The future, in order to activate the Shibuya of the city, what do you think that it is necessary.The point that effort and the accumulation of individual shops are fostering the atmosphere of the whole city, is the largest feature Shibuya. But, if the harsh words, it can be said that it not only. Individual is required that more work hard, and not much expel those that do not adhere to folly to increase the good things from Shibuya. If not always exudes the smell of "Shibuya is likely there is something",
People will not gather. To do this, do to be always continue to transmit information such as through the media. Previously was a sure Shibuya Speaking of street interviews of wide show, it will have been distributed to various places now. It also I will say that represents the change of Shibuya position.
In addition (although not necessarily in Shibuya) I do not go unless we in the era to become a "culture" properly for business from now on. As of Toronto and Cannes, there are also examples of film festival itself has created opportunities for employment has become the industry. At the same, but it seems some of the people who have the creative activities they've emigrated to other town rooted in Shibuya from young, it is, I think that's because the mechanism of support to creators less. Also I think that it is important for the Shibuya of town to make a creative activities easy to life people who are environment.
Then, what is also not the important thing to have a width in the customer base. Shibuya sex saucer is too small. Young one is I attend than that graduation when I grow up, will from now on Shindoku. So, you can attract the office around, or increase the eateries, such as adult is satisfactory, also, such as good shops make an effort to leave, I do not think I should be taken serious about efforts to mix the generations .

Information of Cinema Rise is here

■ profile
Raiko Hiroshi (Lai Mitsuhiro) Mr. Nakano-ku, Tokyo-born. Taihe company representative director maker of operation of the mini-theater "Cinema Rise".
1986 (1986), opened a Raizubiru to Udagawacho, become independent mini theater in 1996
In 2004, it opened the digital correspondence theater "RISE X".

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